Back in October I posted this article relating to a key flaw I saw in how HootSuite interacted with Facebook. Since then the issues expressed in that post have only gotten worse so I decided to open another ticket on the matter with HootSuite. I figured I might as well get my $5.99 a month worth as it seemed I was pushing the envelope on what HootSuite was able to do.
Here is the latest reply from HootSuite support.
Rob
F., Jul 06 16:43 (PDT):
Hello
Jonathan,
Thank you for
your patience as we have looked into this issue.
Between
discussing this error with our development team and communicating with our
partners at Facebook, we are able to verify that you are experiencing this
error precisely because the quantity of postings that you are making is
breaking the limit imposed by Facebook.
The error
message is generated by Facebook and is adjusted automatically in response to
how users are using their API. These limits are created dynamically by Facebook
itself and there is no easy way to have them raised as they are correlated to
how you are using their software.
According to
our research, the limits are generated on a per application level. This means
that their algorithms measure posts based on quality (in terms of how many
times people like or interact with the posts themselves) versus the quantity of
posts with little or no engagement.
Since this
limit is issued on a per user and per day basis, the best practice would be to
attempt to limit your postings throughout a day to match the amount of
interaction that you are receiving.
Please note
that because Facebook's API is maintained by Facebook, we cannot pinpoint
exactly why you're encountering this error. If you'd like further insight into
why it's happening, we strongly encourage you to contact Facebook Help Center
regarding specific reasons why this error is occurring for your particular
postings.
This ticket
will now be marked as solved. If you have additional questions regarding this
error message, or about Facebook's API in general, we suggest contacting
Facebook themselves regarding this matter.
If you have
any additional HootSuite related issues that we can help with please do not
hesitate to contact us; we are here to help!
Thanks for
using HootSuite!
Rob |
HootSuite Help | @HootSuite_Help | HootSuite University - http://ow.ly/7FslL
This again confirms that HootSuite, operating on a Software as a Service platform is aggregating all posts to Facebook through their single API. As a result the Facebook algorithm they mentioned is viewing posts from the
application first, and the
user second. As such I only have partial control over when Facebook won't accept any more posts from HootSuite. I don't have this problem when I use TweetDeck as Facebook views me as a single user only from TweetDeck. I have posted as many times as 50 in a single hour without issue using TweetDeck.
Seeing as this issue is with HootSuite only and that their platform probably won't be changed to correct this I find myself shopping for an app I can use on my iOS devices that will allow me to post to both Twitter and Facebook without limits. On my desktop I use TweetDeck for Chrome and even the old Adobe Air TweetDeck client without issues but TweetDeck has abandoned the iOS platform with no recent iPhone or iPad apps.
A recent development between Twitter and LinkedIn also means if I want posts to go to LinkedIn I need to use an app that will post to all 3 networks. On my desktop HootSuite and the Adobe Air TweetDeck app can do that but on my iOS devices I'm limited to HootSuite.
It's 2012 - how many more years we do have to wait for a single social media app allows for cross-posting, without limits, helps avoid any disputes between social networks sharing information, and runs with all features on all platforms?
If social media is indeed the future and my next refrigerator will be on Twitter and able to text me when I'm almost out of milk then someone needs to figure this out.